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Half a Million Verified Tyre Reviews and Counting - DriverReviews Celebrates a Major Milestone in Real-World Driving Insight

Half a Million Verified Tyre Reviews and Counting - DriverReviews Celebrates a Major Milestone in Real-World Driving Insight


• New research highlights how verified tyre reviews are shaping how drivers research and decide what to buy
• Over 1.2 billion kilometres of real-world driving data now represented across more than 100 tyre brands worldwide

EDINBURGH, UK – [21st November, 2025] – DriverReviews, Europe’s leading platform for verified tyre reviews, today announced it has surpassed half a million verified tyre reviews, marking a major milestone in authentic, data-driven insight from real drivers.
Every review on the platform is based on a verified tyre purchase, representing more than 1.2 billion kilometres of real-world driving experience. With reviews covering over 100 tyre brands – including Michelin, Goodyear, Hankook, Continental, Yokohama, Bridgestone and Pirelli – DriverReviews provides one of the most comprehensive and trusted views of tyre performance in everyday conditions.

“Reaching half a million verified reviews is an incredible milestone,” said Adam Butcher, Director of Growth at DriverReviews.
“Each review represents a real driver sharing a genuine experience. That honesty helps millions of people choose their next set of tyres with confidence – complementing traditional tyre tests by adding a real-world perspective on how tyres perform once they’re on the road.”

The milestone underscores the growing trust drivers place in verified, data-backed feedback and DriverReviews’ mission to simplify tyre choice through transparency, authenticity and accessible insight.

In a recent DriverReviews survey of thousands of motorists, 90% said tyre reviews help them decide what to buy, and 66% confirmed that reviews guided their final purchase decision – highlighting just how influential real-driver feedback has become in shaping tyre choice across Europe and beyond.

DriverReviews works with partners across the world – including Blackcircles Group (UK, Italy, Canada, Egypt), Allopneus (France), Euromaster Group (Europe), Pneuhage (Germany), Muchoneumatico (Spain), Pitstop Arabia (Middle East), and Tyroola (Australia and New Zealand) – making verified consumer insight available to drivers wherever they shop for tyres.
Beyond its global partner network, DriverReviews is already established as a trusted consumer destination in Germany (www.driverreviews.de) , with a consumer-facing website where drivers can read verified tyre reviews, access tyre guidance, and find retailers where they can buy. This website marks the first phase of the platform’s international expansion, reinforcing DriverReviews’ mission to make real-world tyre insight accessible to drivers worldwide.

DriverReviews in Numbers
• 500,000+ verified tyre reviews from real drivers
• 1.2 billion kilometres of real-world driving represented
• A new review every three minutes
• Thousands of reviews from drivers around the world
• Tens of thousands of customer images showing tyres in real use
• AFNOR accredited (NF522 & NF ISO 20488), ensuring verified, trustworthy reviews

Real Insights, Real Drivers
DriverReviews brings together feedback from passenger cars, SUVs, vans and motorcycles, covering summer, all-season, winter and ice tyres.
Its verified data powers ratings, awards and insights used by tyre manufacturers, retailers and consumers alike. Combined with expert advice and engaging video content, DriverReviews continues to make real-world experiences accessible – helping drivers everywhere make smarter tyre choices.
And with a new review arriving every three minutes, the platform’s community of real drivers continues to grow – sharing insights that make choosing the right tyre simpler for everyone.

About DriverReviews
DriverReviews is Europe’s most trusted verified tyre review platform, connecting millions of drivers with authentic, data-driven insights based on verified tyre purchases. With over 500,000 reviews covering 100+ brands and 1.2 billion kilometres of real-world driving, DriverReviews provides the clarity and confidence drivers need to make informed tyre choices.
The platform is AFNOR accredited (NF522 & NF ISO 20488), ensuring every review meets strict standards for authenticity and verification.

Media contact
Adam Butcher
Director of Growth, DriverReviews
adam.butcher@driverreviews.com

Partner with DriverReviews
If you’re interested in displaying real customer reviews on your website or learning how DriverReviews can help build trust and convert tyre buyers with verified reviews, contact adam.butcher@driverreviews.com today.